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Testimonials

I am pleased with our website designed for us by OpenGlobal. I'm finding that we are getting a lot of custom when people Google for salons in the area! I ask why they choose us and they always say they loved the website, the competitors' websites did not impress them a great deal. If they are impressed by the website then they felt they would be impressed by the salon... Many thanks for the help. Also, whenever we need help and assistance with the website, they are always there!

Mandy Harrison, 12b Hair and Beauty

Articles

Social Networking Basics

Social networking is one of the latest buzzwords in the IT industry at the moment, and many people are dabbling with it, and most are failing abysmally.

There are, however, a small number of big successes where companies are seeing a large increase in custom from their social networking activities. So what are they doing right that everyone else is doing wrong?

Real time search

Google recently announced their "real time" search in conjunction with Twitter (and possibly some other social networking sites). This is another special section that appears on the results page for certain types of searches showing appropriate status updates from Twitter.

So what does this mean to you, as a website owner?

Is this a help or a hindrance to you? And can you use it to your advantage?

Visitor Analysis and Google Analytics

It's frequently stated that the three most important rules of website management are Analyse, Analyse and Analyse!

It's surprising how many people don't analyse their visitor statistics when you consider how easy it is, and how many software options there are available.

Search feature for usability

So you've made your best attempt at making your website as user friendly as possible. You thought about everything from the user's perspective instead of your own, and you've tried to identify and correct any assumptions you've made.

But, there will still be people who can't find what they're looking for on your website. People who are too impatient to look for it, people who are maybe to stupid to find it, or people who have just made some incorrect assumptions about where it should be.

How do you stop them going somewhere else, and taking their custom with them?

Google PageRank

Google PageRank is considered by some to be the most important aspect when Google ranks your website. And it's true that PageRank is what made Google the best search engine around. But Google themselves insist that it is one of 200 different factors that they use when producing search results.

So what is it and how important is it?

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Testimonials

Articles

Social Networking Basics

Real time search

Visitor Analysis and Google Analytics

Search feature for usability

Google PageRank

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