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With OpenGlobal we have created multiple websites to promote each service we provide for less money than we previously paid to operate one site. The speed, willingness and effectiveness of response has been exactly what we wanted.

Len Miller, InfoRoute

Website Articles

Success on the web is not a box-ticking exercise

It's all too easy as a non-technical person to assume that becoming a success online is a box ticking exercise. You've got a website, tick; you've had it "SEO'd", tick; you've got a twitter account, tick; you've got a mobile optimised website, tick. The list goes on.

Too many web designers and other "web" companies have given this impression because that's how they do business. They're not interested in making you succesful, they're just interested in selling their chosen service.

This creates a problem for us, because that's not how we do business, and it sometimes means that we lose a prospect.


How to take good product photos for your website, on a budget

When buying online, you can't pick up a feel the products, hold them in your hand and turn them around to see them at different angles. All you have to go on are the photos (or even better, a video).

So when selling online, your photos are vitally important.

The big mistake that most e-commerce companies make is to just use the stock photo from the manufacturer.
These photos are usually very professionally produced, but when all of your competitors are showing exactly the same photo, what makes you stand out?


How to be totally spam-free, without a spam filter

Email spam is one of the great annoyances of the modern age. Sometimes it seems that no sooner have you created your new email address than it is deluged with spam.

Spam filters help to alleviate the problem, but they're far from perfect. They often miss spam and allow it through, whilst mistakenly filtering out genuine emails.

Yet spam is completely preventable.


Free Seminar: Selling Effectively on the Internet

The next seminar in the OpenGlobal series of FREE seminars will be on Tuesday 29th of April 2014 at the Gloucester Guildhall covering the topic of Selling Effectively on the Internet.

The seminar is aimed both at companies who do not currently sell on the internet, and those who are already selling on the internet but want to see better results.


Some questions to test your web designer

There are no formal qualifications to become a web designer. There are no accreditations and there's no such thing as a chartered web designer. Literally anybody can set themselves up as a web designer, and from what we've seen, literally anybody does.

The vast majority of web designers have never run a successful web business themselves. And almost all of them seem to think that creating a website is just a design process. They can create beautiful websites that don't bring in any business.

So what can you do to avoid the cowboys?

Here are some questions to ask the next time a web designer is pitching for your business.


More Articles...

  1. The basic legal requirements for your website
  2. Why we suggest that you break the law
  3. The dangers of the information age
  4. What NOT to tweet about
  5. Open Source software is insecure, right?
  6. Creating a good Google AdWords marketing strategy
  7. Affiliate marketing offer
  8. The 4 types of online advertising
  9. Getting on the web is not cheap
  10. How to advertise your products on shopping comparison and price comparison sites
  11. Improve your SEO and social media engagement with our blog writing service
  12. Should you run your own affiliate campaign or use an affiliate network?
  13. How to sell your products on cashback sites
  14. E-commerce destroys Jessops
  15. What's the cheapest realistic way to start selling online?
  16. New LinkedIn group for e-commerce in Gloucestershire
  17. Why we don't do "just hosting"
  18. Get your free advertising on Google Shopping while you still can
  19. VirtueMart Developers, Gloucestershire
  20. Gloucestershire Joomla Development
  21. Cookie Law Tool
  22. Free Seminar: E-Commerce Setup and Marketing
  23. PayPal is not a merchant account
  24. How to get better rankings in Google Base/Marketplace/Merchants/Shopping/Froogle
  25. OpenGlobal Article Image as Module
  26. If web designers designed cars
  27. Free Seminar: Web Marketing and SEO
  28. Privacy Warning: LinkedIn is giving your email address to people you do not know
  29. Free Seminar: Using Social Media and Marketing for business
  30. How to comply with the new cookie laws (EU Privacy and Communications Directive))
  31. Cookie Law Tool - Advanced Usage
  32. Microsoft silently updates Internet Explorer
  33. Save thousands by adding an e-commerce shop to your existing website
  34. New SEO training service
  35. 6 essential tips for writing the perfect newsletter
  36. Web design is like architecture, but web designers are not like architects
  37. Ciao, Bing's alternative to Google Base/Products
  38. Don't pay to advertise on the internet
  39. How to get your site listed on voucher code websites
  40. Free Seminar: Dominate the Search Engines

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